The pre-New Year period begins with a big consumer boom. Almost every Russian gets something as a gift for the New Year and Christmas.
In this article, we will tell you where the biggest sales will be held, which stores are doing promotions to the delight of their customers, and also determine which day to run for bargain purchases.
The content of the article:
- New Year’s discounts, promotions and sales in the shopping center
- Clothes and footwear
- Should I expect discounts?
- What products are profitable to buy?
New Year’s promotions and discounts in popular stores and Shopping centers in Russia
The time of sales helps to make a profitable purchase for the client and sell the goods to his seller, so many stores in Russia resort to a marketing ploy, replenishing their assortment, arranging New Year’s Eve promotions and sweepstakes – and setting a discount on most goods.
We present in the table the most relevant promotions and discounts that are held before the New Year 2019.
Name of the promotion, discounts
– Discounts up to 70% on food.
– Promotions “Exchange of collected stickers for goods.” For example, collect 100 stickers for purchases in our store and get a discount on the purchase of a frying pan, etc.
– Promotions and raffles of cars, real estate for the purchase and registration of checks in Internet resources (for example, the manufacturer “Uvelka”).
|Promotions and discounts are held by most of the major food chains in Russia, such as: Pyaterochka, Magnet, Perekrestok, Karusel, Okay, Lenta, Monetka, Verny, Red and White, Globus, Prism, Star, Tabris, etc.
All promotions and discounts can be found in the new store catalogs.
Cosmetics and perfume
– Discounts on cosmetics and perfumes reach 70%.
– Promotions and raffles of “goods as a gift” for registering checks on the websites of official stores (but not all of them do it!).
|There are a lot of participating stores. It all depends on the brand you love. The most popular stores where you will find products with huge discounts are: Rive Gauche, L’etoile, Yves Rocher, Magnet Cosmetics, Il de bote, MAC Cosmetics, etc.|
As a rule, the discount can be up to 10-40%. The discounts are set by the manufacturers themselves, who supply the goods to the stores.
|You can find out about the availability of discounts on household goods in the store where they sell the funds. For example, in supermarkets, hypermarkets and other large retail outlets.|
– Draws for equipment, mobile phones, clothes, shoes, cinema tickets or other entertainment events.
– Development of unique tariffs with numerous opportunities that could not have been used before.
– Discounts on the purchase of SIM cards or smartphones.
|Almost all mobile operators carry out promotions, sweepstakes and discounts. The most popular of them are: MTS, Beeline, Megafon, Tele 2. Go to their sites, and there you will learn about special advertising campaigns.|
– Jewelry discounts range from 60 to 80%.
– Promotions “Buy 2 goods at a price of 3”, etc.
|Some of the most popular jewelry stores: Adamas, Crystal, 585-Gold, Magic of Gold, Sokolov, Sunlight, Karatov, Pandora. The official sites have all the information about discounts and promotions.|
– Promotions “Bring a friend and get a 50% discount.”
|Many educational centers are trying to participate in order to attract new clients. Usually the discount can be purchased with a coupon. An adult citizen or parents of a minor can participate in the action.
The most popular promotions and discounts:
– To study at the center of foreign languages.
– Trainings, coaching.
– Master classes.
– Refresher courses.
– Courses in the field of beauty and health.
– Drawing sessions.
|On New Year’s Eve, private medical organizations organize rallies (usually on social networks), and also sell the services of paid specialists at discounted prices. For example, spa salons often give away free massage sessions, discounts on coupons for visiting saunas, baths. Laboratories are also cutting prices for some tests. And in some medical centers, you can go for an initial examination to a paid doctor for free.|
Tourist trips, transport tickets
Promotions and discounts ranging from 30 to 70%.
|Carried out by companies that sell travel services in the Internet sphere. For example, you can book a train or accommodation on New Year’s holidays for next year with a huge discount. Especially this applies to early booking, with departures in summer-autumn 2019.|
Of course, there can be promotions, discounts in other stores. It is worth finding out where they are held, because our country is large. In the regions, the manufacturer can set different promotions.
Some promotions, sales and contests in stores and Shopping Centers
Electronics and Technology
Everything is quite simple here. First of all, they hold promotions in stores that are manufacturers of equipment and electronics. You can search for information on the official websites of manufacturers.
For example, before the New Year, the following promotions are relevant now:
- Samsung – 15,000 rubles. as a gift for purchasing a flagship, as well as a gift for buying a TV.
- Huawei gives a discount on the purchase of goods only for registered users. And they also play a smartphone
- Philips gives coupons for the purchase of various goods with a discount of 50, 40 and 30 percent.
You can find out about other promotions on the manufacturers’ Internet resources.
You should also pay attention to large stores, which offer a rich assortment of machinery and equipment from different manufacturers. Discounts and promotions are already “underway” there. For example, you can look into M’Video, DNS, Citylink, Yulmart, Media Market… They give gifts for the purchase of mobile phones, accrue bonuses for the purchase, as well as make discounts and give the opportunity to pay for the purchase within 2 years without overpayments.
Clothes and footwear
The excitement has long been in the clothing and footwear stores. It all started with Black Friday. After active sales, the stores have replenished their assortment – and welcome their visitors with good promotions and discounts.
In addition, in some stores, customers are paid cashback for the purchase. Very beneficial also when paying for purchases use a card with cashback.
Let us give in the table a few examples of current stocks for clothing and footwear.
|Name of shop||Promotions, discounts held by the store|
|Sportmaster||Discounts on sporting goods, clothing and footwear are 50%|
|Adidas||The discount is 20%|
|Reebok||The discount can be from 20 to 50%|
|Asos||20% for all assortment|
|Bershka, Zara, Mohito, Incyte, Deseo, O’stin, Love Republic, Concept Club, Mango and others||Sale up to 50%|
|Online stores like Lamoda, Wildberries, Ozon||Discounts on clothes and shoes from 40 to 90%|
We recommend visiting a store to choose the right clothes and shoes on the spot, or order an item on the website, because some promotions are valid only on websites, and not in retail outlets. How to check an online store or website for reliability?
Is it worth waiting for New Year’s discounts – we are studying the benefits
Discounts and promotions dedicated to the New Year 2019 and Christmas have already started at the beginning of December. After 15-20 in most stores, you will notice a real decline in prices. In addition, there will be gifts and bonuses from companies.
The maximum New Year discounts in different stores fall on different dates. Some make discounts before the holiday itself, while others end the promotions in late or mid-January of the current year.
According to statistics, one should rush for equipment before the New Year, and for clothes and shoes after, on the eve of New Year’s holidays.
What products can get the really biggest discount before the New Year or in January
Shops offer huge discounts every year. And the eve of 2019 is no exception.
On the eve of the holidays, you will find the biggest discounts on household appliances and electronics – up to 80%, as well as clothes – up to 90%…
In addition, grocery stores will stunning discounts on hygiene, beauty and care products, which many Russians traditionally buy as inexpensive gifts for relatives.
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